What is the Acronym for the Name

SF3kIB9y

What does the Name mean
ASI (astronomy-imaging) I'm assuming this because of the web site
ZWO ?
AIR ?
do you have acronyms for the names?

w7ay

SF3kIB9y ZWO ?

ZhenWang Optical.

Full name is something like Suzhou ZhenWang Optoelectronics (Suzhou is the company HQ).

AIR ?

AIR is unabashed copycatting of Apple naming; as are Plus, Pro, Mini , Studio (as in ASIstudio). See the trend? -- so expect future products to be named Max, Ultra ... :-).

Chen